Miami University’s Richard T. Farmer School of Business Selects Intrinzic

CINCINNATI, OH August 12, 2004 -- Intrinzic Marketing & Design, Inc., a full-service marketing and graphic design agency, announced today that the Richard T. Farmer School of Business at Miami University has awarded it a contract to develop an interactive marketing strategy in support of a new, innovative MBA program set to launch in the summer of 2005. Through the project, the initial phase of which will conclude within six weeks, Intrinzic will develop an interactive strategy, including an aesthetically pleasing, easy-to-use, dynamically driven website, to attract prospective students and increase the number and quality of candidates to the new MBA program. According to C. Brad Bays, Director of MBA Programs for the school, Miami selected Intrinzic based on several factors. “We saw in Intrinzic a firm that not only immediately understood our needs and vision, but one which also had the skills and resources available to help us achieve our goals quickly.” “Miami University and the Richard T. Farmer School of Business have built a national reputation for providing an outstanding educational experience on the undergraduate level,” said Wendy Vonderhaar, Owner and President of Intrinzic Marketing & Design. “We look forward to helping the school communicate the same message regarding its MBA offerings, ensuring that both recruiters and potential students understand the benefits offered by the new program.” About Miami University Consistently ranked as one of the top business programs in the country by leading periodicals, The Miami University Richard T. Farmer School of Business goal is to be a premier business program that provides students with the life-long ability to acquire knowledge and translate it into responsible action in a competitive global environment. About Intrinzic Marketing and Design Intrinzic Marketing and Design is a full-service marketing communications agency based in Cincinnati providing marketing, design and interactive services. Under the leadership of owner Wendy Vonderhaar, Intrinzic brings structure to the creative process, ensuring that each deliverable is produced to the highest standards of quality, timeliness and cost-effectiveness. Intrinzic is a certified as a minority-owned business by The Women's Business Enterprise National Council (WBENC). Visit Intrinzic on the web at www.intrinzicinc.com